GRAN CANARIA SWIM WEEK 2026

Gran Canaria Swim Week 2026 took place from 24 to 27 June, consolidating its position as one of Europe’s leading international swimwear fashion platforms. With 41 participating brands, the event brought together Canarian, national and international talent in an edition that focused on beauty, wellbeing and confidence. For the first time, the programme opened at Perchel Beach Club with an open-air runway overlooking the sea, before continuing over three days at Expomeloneras, in Maspalomas.

ESMA Events was responsible for the entire event, from the creative concept and visual identity to the design, overall production and artistic direction. The team also oversaw set-up and logistics, model casting, backstage coordination and stage management for every runway show and parallel event, bringing every element together to shape an edition that celebrates fashion, creativity and international reach.