GRAN CANARIA SWIM WEEK 2025

Gran Canaria, October 2025. The international swimwear runway.

ESMA Events took full management and artistic direction of the 29th edition of Gran Canaria Swim Week, held from 22 to 25 October 2025 at Expomeloneras and the Puerto Deportivo de Pasito Blanco in Maspalomas.

The team handled every aspect of the event, covering creative concept, graphic identity, design, production, artistic direction, set-up, logistics, casting, backstage coordination and stage management across all runway shows and parallel events.

Forty-four designers and labels took part in what was described as the platform's most international edition to date, with 27 Canarian brands and model Karolina Kurkova as event ambassador.